REVIEW: ELF Maximum Coverage Concealer

The holidays are over, and I'm now back to being the full-time struggling employee who never gets enough sleep and is always hustling her way to work. Yep, that's me, embarrassingly. As expected and always been, my under eyes are screaming murder as they get gloomier and duskier every night that I'm lacking sleep. They've gotten to the point that it's embarrassing to go out without makeup, seriously! But on weekends when I'm allowing my pores to rest, foundation is something that I tend to skip and so I can't help it but go out with my bare face. But all thanks to my newly-discovered concealer, the ELF Maximum Coverage Concealer, I can now hide my imperfections even without wearing a full makeup do.

I believe I've already told you before that I'm always on a lookout for high quality yet affordable cosmetic products. Some brands fail me in doing so, and some don't. But there are those that are stuck in-between, those hanging at a fine line and still working their way to prove themselves worthy of being excellent, and among these brands is ELF. That's why I didn't stir up my expectation when I ordered this concealer online. ELF has a rather bad reputation for me, but I knew I had to try this anyway because I needed a new concealer and this came out really cheap. So, I decided to click the checkout button and just crossed my fingers for whatever was coming.

When my parcel arrived and I saw the product, I was initially impressed with the packaging. It looks so similar to L'oreal Pro Matte Foundation but like a smaller version. Anyway, something inside me hopped about like a bunny that I had to try it immediately.

The first time I used it, I was surprised by the coverage. This product does a great job of covering my under eyes and blemishes even without using color correctors. I mean, just keep this product in your makeup kit and you may throw your CCs away. Just kidding! But on a serious note, coverage wise, I even like this better than my LA Girl Pro Conceal HD Concealer.

I mean, just look at these before and after photos of me. I hate to admit this but I kind of look like a different person with makeup, and I didn't even apply a foundation for this look! I just used one to two layers of concealer for my under eyes and blemishes then set my face with a translucent powder, then nothing more to the base!

This concealer also blends really nicely even when layered. And since there were only two shade choices from the shop where I bought it, I had to get the darker one available. I thought it might be a tad darker than my skin tone but it turned out just a perfect match. I got the shade Beige, in case you're wondering.

However, as I use this regularly, there are certain things I'm noticing now that I didn't put much attention to before. First, its finish is actually so dewy that setting powder must never be skipped. If you're like me who skips powder on a daily basis, then prepare to feel the oil as the heat gradually melts the product. Another downside is the packaging, which I was very fond of, turned out to be a squishy mess of a container. I've been very careful not to accidentally squeeze it and even put it in a safe place, but even that makes it vulnerable to leakage. I mean, how annoying is it that I can't even put the liquid back in and it’s just continuously coming out even when I'm not doing anything to it? Seriously, ELF should step up their packaging game and fix this issue because it's totally ruining what could have been a good reputation for the brand.

There's nothing much more I can say about this product. In the end, I still love it, and it has been added to my list of HGs—considering both quality and quantity. So yep, I would recommend this product to a friend IF she didn't mind some of the downsides it brings along the ups.


  • Affordable (Bought for P160 or around $3)
  • Easily blends
  • Great coverage!

  • Not easily accessible in the Philippines (I've never seen this product from ELF stall at the malls. I had to get it from Shopee)
  • Packaging causes leakage
  • Finish is too dewy so you need to set especially if you're oily

RATING: 3.5 OUT OF 5.0 I mean I love this product but it could use some improvements. However, if you're looking for an excellent coverage concealer for such a cheap price, this product will be perfect for you. Just remember to set with powder and be extra careful when squeezing out the product.



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